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BOOKING PROJECTS FOR MARCH 2025

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Frequently Asked Questions

Shopify

What are your credentials with Shopify?

I am an accredited Shopify Partner, recognised for my expertise in building and optimising Shopify stores. My listing on the Shopify Partner Directory reflects my commitment to delivering high-quality e-commerce solutions tailored to your business needs. As a Partner, I have access to exclusive tools and resources, ensuring that your store is built to industry standards with the latest features and best practices.

Is Shopify right for me?

Shopify is the bees-knees for all things ecommerce. It can also be great for some service based businesses.

But, sometimes, I can clearly see that another platform is the right fit, and will not hesitate to tell you! My goal is the ultimate solution for you.

If you aren't sure what platform is the right fit for you, book a call with me and we can chat it through. If Wordpress turns out to be better for you, I can put you in touch with my connections.

Should I set up my own Shopify account?

As a Shopify Partner, I utilise a dedicated developer platform to build your site. This allows for in-depth development and testing before we transfer ownership to you, ensuring a smoother and more cost-effective launch.

To maximise these benefits, please don't set up a Shopify account.

If you prefer to build your site independently, you can use my affiliate link to access a free trial and enjoy Shopify for just $1 per month for the first 3 months.

As a Shopify Partner, I have a developer platform that I work in, so will set up your site there, until it is nearly ready to launch, where I will then transfer the ownership to you.

It is a much more cost-effective method for you, and allows for more in depth building and testing, so please, don't set up your Shopify account before speaking to me.

Keen to build your own site? Then take advantage of my affiliate link with Shopify and get a free trial + $1pm for 3 months.

How much is a Shopify subscription?

You can take a look at the Shopify subscription packages here. Your goals and business requirements will determine which subscription is right, and I can help you with that decision.

As a guide, most of my clients begin with the Basic Shopify subscription, which covers essential features. Depending on your specific needs, some additional app subscriptions might be required to enhance functionality.

Do I really need a Shopify designer?

Look... one of Shopify's taglines is "no design skills needed".

And yes, Shopify is AMAZING to work in, which is one of the reasons that I recommend it for my ecommerce clients, as I know how great the experience will be for them to run their store from this platform.

But if you don't have an eye for visual aesthetics, an understanding of optimising your files for speed and SEO, and the psychology of customer journeys, then you may run into some roadblocks.

It may also not be the optimum way to spend your time.

You want to feel proud to invite people to your online store. You want to launch with ease, knowing that everything is set up correctly and that you'll have the support and training to manage your store long after it goes live.

Do I need to supply my branding?

Yes, I'll need your style guide, logos, and fonts. If you have a strategy document, that's even better! Not quite there with your strategy and branding? No worries – let me know, and I can connect you with my trusted recommendations to get you on track.

Do I need to supply images?

Yes, you'll need to provide the images for your website. Professional product photography is crucial for building trust with your audience and boosting sales. If needed, I can source high-quality stock images to complement your provided photos.

What about copywriting?

You'll need to provide the final copy for your website, including the homepage, about page, product descriptions, FAQs, and shipping policy. While I can provide a framework to guide you, I highly recommend outsourcing this task to a professional. I can connect you with an exceptional copywriter who will perfectly capture your brand's tone of voice.

Klaviyo

What are your credentials with Klaviyo?

I am a Klaviyo Master Silver, a certification that highlights my advanced skills in using Klaviyo to create effective email marketing strategies. This certification is awarded to professionals who demonstrate a deep understanding of Klaviyo’s platform, including segmentation, automation, and analytics. With this expertise, I can help you maximise your email marketing efforts, driving growth and engagement for your business.

What is Klaviyo, and why should I use it for my email marketing?

Klaviyo is a powerful email marketing platform designed specifically for e-commerce businesses. It integrates seamlessly with Shopify and other platforms, allowing you to create personalised, data-driven campaigns that drive sales. With Klaviyo, you can easily segment your audience, automate emails based on customer behaviour, and track the performance of your campaigns in real-time. It’s an essential tool for maximising the impact of your email marketing efforts.

How do I integrate Klaviyo with my Shopify store?

Integrating Klaviyo with your Shopify store is straightforward. Once you've signed up for Klaviyo, you can connect it to Shopify via the Klaviyo app available in the Shopify App Store. This integration allows Klaviyo to automatically sync your store data, including customer profiles, order history, and browsing behaviour, enabling you to create highly targeted and effective email campaigns. If you need assistance, I’m here to guide you through the process.

How much attributed revenue should Klaviyo be generating?

The amount of revenue attributed to your Klaviyo campaigns can vary depending on factors like the size of your email list, the quality of your segments, and the effectiveness of your campaigns. However, as a general benchmark, well-optimised Klaviyo campaigns can typically account for 20-30% of your total ecommerce revenue. By focusing on personalised content, strategic automation, and regular testing, you can work towards maximising the revenue generated through your email marketing efforts. If you’re not seeing these results, it might be time to revisit your strategy, and I’m here to help with that.